Delta Associates

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Delta Associates

With over 25 years of experience, serving 500+ clients across 50+ countries, Delta Associates empowers retail professionals to harness the power of sales and marketing data. We teach them how to identify key insights and communicate these effectively, making data-driven decisions that drive business success.

While most organizations recognize data as a strategic asset, many fail to equip their teams with the skills necessary to leverage it for competitive advantage. PowerPoint presentations often focus on what the numbers are, rather than what they mean—resulting in overwhelming data dumps that miss the story behind the data.

At Delta, we believe that concise, compelling stories spark meaningful discussions, leading to faster, more informed business decisions. Creating such stories requires a blend of critical thinking, business acumen, and strong analytical skills. While technical skills like Excel, Power BI, and Data Visualization are essential, Delta also enhances these capabilities for both beginners and advanced learners.

Our flagship course, Mastery of Selling Skills®, equips retail professionals with the tools to sell and negotiate fact-based stories that resonate.

What Sets Us Apart:

• We specialize in the consumer packaged goods (CPG) industry.
• Our curriculum-based approach focuses on behavioral change.
• Programs include pre-work assessments, engaging courses, practical exercises, real-world case studies, and assessments—all within a blended learning environment.

Our Services:

• In-person and instructor-led virtual training
• Self-paced online courses
• Customizable content for groups of 8 or more

Delta Associates Quick Stats:

• 25+ years of experience, 500+ clients across 50+ countries
• Over 5,000 certified analysts trained
• Experts in Category Management Analytics for FMCG/CPG industries

Industries Served:

• Consumer Goods
• Retail & Consumer Services